Sixteen days, 38 events, 22 sports, 1,000 athletes, over 30 nations and an audience of millions -- welcome to 100% Pure New Zealand Winter Games. The word's top snow and ice sports athletes from all corners of the globe will descend upon New Zealand's Southern Alps and take on the best in ski racing to curling, snowboarding to skating as well as adaptive snow sports.

100% Pure New Zealand Winter Games is the ultimate testing ground where elite athletes can experiment and explore performance limits against world-class competition. The programme includes World Cup and Continental Cup level events and will act for many as the starting point on their journey to the 2014 Winter Olympics.

The 16-day long Games also includes a full off-snow festival programme featuring an Adventure Film Festival, live music and entertainment and Adventure Expo, as well as bringing the mountain downtown in a series of big air and rail jam extravaganzas in Queenstown, Lake Wanaka, Dunedin and Methven.